The Story Behind the Story

Photo Credits: Diana Tinoco to Prima Magazine, Trust in News, 2019.

During my growth as an adult I remained focused on my childhood career aspirations: to be a visual artist and to work in communication fields targeting innovation and justice. 

“Purpose is an incredibly powerful thing.” *
Projects and companies 
that have a reason to exist over and above making a profit make greater impact in society.  And I want to be part of that change. 

* quote from Do Purpose book

During my growth as an adult I remained focused on my childhood career aspirations: to be a visual artist and to work in communication fields targeting innovation and justice. 

“Purpose is an incredibly powerful thing.” *
Projects and companies 
that have a reason to exist over and above making a profit make greater impact in society.  And I want to be part of that change. 

* quote from Do Purpose book

Collage Art:

My first collage was at the age of 11. Not the work of a genius but definitely that of someone with a unique aesthetic style at a very young age. I have always communicated my thoughts and emotions through the art of making collage, far from knowing that what I was doing at that time. Magazines as well as newspapers opened a new world for me; they educated me about different lives and cultures, introduced me to new people and faces, something which I never experienced in my remote village where I grew up.This marked the beginning of my career as a collage artist focusing on visual stories.

 

This form of art makes it possible for me to create a world full of visual metaphors, and assumes a very form of expression since I was not trained in drawing. There is always a creative problem-solving process; not everything is readily available in magazines or papers. This gives birth to new challenges and allows me to visualise new creative solutions, making this medium always fun and interesting for me.

Community art projects:

Art as a tool for social inclusion – artistic collaborations with prisoners from the Prison Establishment of Linhó, Lisbon metropolian area and with the youth community from Bairro Padre Cruz, Lisbon – the biggest social housing neighbourhood of the Iberian Peninsula.
Documenting and working with locals from isolated villages of Portugal.

Communication & Education fields:

Web & Creative Project Manager with a long-standing background in digital  and creative industries.  
Most recently I worked as Web Project Manager and Creative Director in a media digital group (Lisbon). In these roles, I was responsible for the management and content creation of sites and online journals of the agency, as also creative direction in branding: concept ideas for the photoshoot and online campaigns for specific brands. 


Graphic & Web Lecturer: 
either for technical professional education (Aveiro), within humanity organizations (Lisbon), and also at university level such as the University of East Timor, Dili (through the Foundation of Portuguese Universities).

Education

BSTC (hons) in Digital & Multimedia Communication, University of Aveiro, Portugal.

Erasmus Mundus Masters in JournalismPontifical University of Salamanca, Spain.

Highlights

Women Entrepreneurship Program 
Selected for Women Win Win, a one-year mentoring program that connects women and business. Main focuses of the program: to develop management skills, define strategies in making critical decisions.  Improve the ability to structure, plan and prioritize. 

South-America Experience
Moved to São Paulo to find a job, ended up travelling around Brazil, Argentina, Chile, Bolivia and Peru by bus. Simultaneously, working as illustrator for European clients.